Culture Preserve Holdings is a fashion brand portfolio based in Brooklyn, New York.

Our Thesis

Heritage — the enduring cultural identity and craftsmanship ethos of a brand — creates consumer trust, pricing power, and financial value over generations. Yet, the American fashion ecosystem disregards heritage.

America’s fashion industry fails to capture the full financial value of its businesses by incentivizing brands to think short-term. Owners of promising small brands lack financing options unless they scale rapidly, over-commercialize, and dilute consumer appeal. Large companies grow unsustainably in response to fleeting market pressures. Capital markets reduce brands to commercial assets and incentivize executives to sell out, neglecting brands’ parallel role as cultural assets. A dress loses its allure when everyone wears it.

As a young country, America naturally has fewer heritage brands than Europe. But our endless cycle of rushed growth exacerbates this gap, killing businesses before they build heritage.

This is not nostalgic thinking, but a tremendous missed business opportunity. By ignoring fashion’s cultural role, investors lose out on long-term financial returns that can outpace those built from today’s duck and run strategy.

Our Strategy

We support the creation and preservation of heritage brands in America by offering brands sustainable growth pathways. We provide our brands with capital and flexibility to evolve over long time horizons and in harmony with culture’s unpredictable rhythms.

We work hand-in-hand with our brands’ management teams to grow the per-share intrinsic value, emphasizing excellence in talent, operations, and product. We are not a private equity fund. We buy businesses and aim to hold them forever.

Our Portfolio

We tend to focus on smaller privately held American companies in the apparel and fashion industries.

We seek out brands guided by purpose and values that permeate all layers of their product and operations. We look for businesses that have a track record of underserving demand. Our companies possess reputations for making superior products within the marketplaces in which they compete. They have typically been in business for many years.

Our Values

Good brands are cultural assets that ought to be preserved for the consumer public just like fine art, architectural landmarks, and parks. We see ourselves as custodians of culture and conduct ourselves accordingly.

Our Objective

Our objective is to maximize the long-term appreciation of our investors’ assets and compound their capital.